You are currently browsing the tag archive for the ‘games’ tag.

If you are wondering what the next big thing will be in terms of social web, Facebook could probably answer that question for you. They have just developed Facebook Connect for Mobile Web. This will enable not only iPhone developers to integrate the power of Facebook with their apps but also enable users of any mobile device to use Facebook Connect. The company says that 65 million of its 300 million monthly active users accessed its site from mobile devices in August, that’s up from 20 million mobile users just eight months ago.

This is interesting you say, but what does this mean for me as a Facebook app developer? At the moment Facebook is looking into the idea of integrating apps into the Mobile Facebook app. More ways the user can access your application, enabling them to play your game for instance anywhere they have service on their cellphone. Imagine turning on your phone and seeing status updates from your friends about the latest game that they played with a link that you can click to join them in their quest. Talk about viral marketing. The competitive drive within us will help drive the viral marketing and increase the number of users that access your app on their mobile device.

At the moment Facebook developer team is still trying to make Facebook accessible with over 150 carriers in more than 50 countries. This is their top priority, but once that is done they might start to work on ways to get Facebook apps on mobile devices.

Nokia announced the release of the Facebook app this week. Facebook could potentially promote apps on the Ovi website (Nokia’s app store). The problem is that mobile devices have not historically allowed developers easy access to users. Nokia wants to become a serious competitor to iTunes and in order to do that it has to figure out a way to make its apps use Facebook data to help users find new games that they might want to play. If Nokia does that they will be able to increase the users for their apps and become a closer competitor to iTunes.

Will Facebook become a major distributor of mobile games?

Everyone wants to get the inside scoop of the future. What exactly is the future of social media applications? We started seeing simple applications where you can do quizzes, rate friends, have top friends, poke people, super poke people but now we are starting to see more complex applications, which constitutes of sports games with complicated game engines, flash based casual games, or a mix of both.

The most important thing you need to know is that, this is a young industry that is going to grow very rapidly. More and more developers are making applications, social networks are opening up their platforms to outside developers, and everyone is talking about social media and Web 2.0. Competition will increase in time. Therefore, you need to continuously stay at the forefront and stay updated with how the platforms are evolving, if it is you want to compete in this industry.

One thing people do forget is that, users are going to get savvy as well and their expectations are going to grow faster in time. That means they will get irritated with errors, slow applications, applications that are spammy and applications that do not protect user privacy. They will expect much more than what is available now.

So what are we doing at ibtgames.com? We follow three guiding principles

1) Focus on what users want

2) Focus on making engaging applications

3) Redefine the user experience

Now what does all this mean?

Focus on things that users want, not what you think they want. It is important to make sure they are getting a value or satisfaction. Otherwise, they will probably not stay long thus not make your application engaging. So this brings to the next point, making engaging applications. You do not want to make an application where they will come and leave in 2 mins or just use it once or twice. Engage them with more options and features that will interest the users. Provide some depth by going to the next level. Think of it as providing long-term value rather than short term so this means you constantly need to redefine the user experience on your application. This involves continuously improving your application, trying to make it as error free as possible, making it faster and using current technology to improve their experience while they are on your application. Also it involves listening to the users and providing new features in a timely manner that will satisfy the user.

Check out our sports application on facebook.

Twenty20 Cricket http://apps.facebook.com/twentycricket/